Hervé DEFRANCQ, LAFORGE

A word from LAFORGE

Testimony of Hubert DEFRANCQ, Chairman of LAFORGE

The way SIMA has repositioned itself to support change towards profitable and sustainable agriculture is a perfect reflection of Laforge’s stance.

Can you describe your company’s business activity?

Laforge has been manufacturing front hitches and front PTOs for 40 years. We also started making DynaTrac® implement guidance interfaces, used in precision farming, 5 years ago.

What is your past  history with SIMA?

Laforge has been taking part in SIMA for more than 40 years. It is a reference trade show which has enabled us to develop strong ties as an OEM with tractor manufacturers, French and foreign dealers and finally farmers to promote innovative technical solutions which can help increase farm productivity.

How can SIMA help you develop your business in current market conditions?

The way SIMA has repositioned itself to support change towards profitable and sustainable agriculture is a perfect reflection of Laforge’s stance. DynaTrac® is a critical link that contributes to fulfilling these goals. It helps to give 2cm precision to all the implements used on a farm with only one investment. SIMA will therefore be a perfect opportunity to promote this solution to help farmers as they evolve.

What are you expecting from SIMA 2020?

Show the benefits of tractor optimisation solutions through versatility and performance improvement: front hitches and PTOs.
Promotion of the 2019 gold medal-winning DynaTrac® to an audience looking for solutions to their issues, thanks to SIMA’s new dates and its new strategic positioning (help farmers step back and take a wider view to plan the future). This will help us continue to showcase the merits of DynaTrac® and precision farming to address the new challenges of farmers today (economic competitivity and environmental expectations).

Find out more: www.laforgegroup.com